I built a website, now what?

Congratulations on your new website! You completed an important first step in marketing your business.

Are the leads not pouring in? You need to do some digital marketing.

Here are some ideas for marketing your business after you build your website:

1. Conduct keyword research. What are people looking for on Google search?

2. What problems does your business solve for your clients? What are typical questions they ask?

3. Set up Google Analytics, and check your results monthly

4. Set up Google Search Console, and check your results monthly

5. Optimize your website for Search Engines. Use the keyword research and content ideas from Step 1 and Step 2 to write high-quality content about what your consumers are looking for.

6. Get your business noticed thru Social Media. Try a Facebook/Instagram ad, it is a good low-cost advertising option.

7. Update your website regularly, such as writing a blog post using the content ideas from Step 1 and Step 2

8. Engage with email. Collect email addresses from past clients, community members or consider purchasing a list.